This position is responsible for the generation of new sales opportunities via new account development, farming of existing leads / contact database. It also requires the promotion of specific affiliate products, attainment of sales goals, as well as qualifying affiliates, web-site owners and email list management / marketing partners.
Duties
•Main responsibility as affiliate salesperson is to drive revenue for the company by securing traffic to ClearCDG offers, data/list management deals, and cash lead buys.
•Qualifying affiliates, web-site owners and email marketers within the underbanked market space (i.e. Cash Advance, Installment Loans, Auto Finance).
•Prospecting through lead files, LinkedIn, facebook, forums, etc.
•Building rapport with traffic sources (phone, IM, email, face to face)
•Growing traffic from existing partnerships through monitoring activity, spotting trends, analyzing data for actionable items
•Constant daily contact with affiliates
•Working trade shows
•Getting pixels placed and tested, and otherwise act as liaison between tech and affiliate when necessary
•General support to Accounting for matters involving your affiliates’ accounts
•Must have superior phone skills with no hesitancy to “make a call”
•The ability to analyze site traffic, conversion rates and other key metrics across multiple campaigns with different objectives
•The ability to perform in-depth analysis of online campaign traffic to make recommendations
•Able to develop and distribute daily/weekly/monthly and ad hoc reporting that provides visual representations of trended results vs. forecast and historical data
•Must have proven success at driving significant revenue with subprime affiliate offers.
•Must have a reliable and responsive network of host-and-post publishers in the cash advance and personal lending spaces.
•Must have a solid grasp of the landscape of aggregators and lenders within the cash advance space.
•Must be proficient at analyzing the relationships between lead quality, redirect rates, conversion rates, and potential fraud as these metrics relate to cash advance traffic.
•Must have experience with a related affiliate tracking platform, e.g. CAKE, Linktrust, HitPath . . .
Experience, Competencies, and Education:
•College degree preferred
•2-3 years experience in a digital marketing sales organization.
-Preferable affiliate marketing / sales and lead generation experience
-Experience in the following verticals:
•Payday, cash advance, Personal & Installment Loans
•Outbound sales experience
-Sourcing ability to develop lead database
•Ability to work and adapt in a goal oriented environment under pressure
•Ability to adapt communication style to the targeted audience
•Strong interpersonal, verbal and communication skills a must
•Experience working with multiple products, platforms and services
•Confident, outgoing and polished phone prospecting skills required
•Skill in the use of Word, Excel, various email and contact platforms, MSFT and Google doc environment
•CRM experience a must