ACCOUNT MANAGER
We are looking for a talented individual with 2-3 years experience to manage and optimize online advertising and lead generation campaigns for both our own efforts and our clients. This is a full-time position in our Los Angeles (El Segundo) office. You will work closely with our team of Account Executives, Developers, and Analysts to maximize revenue for the Mortgage vertical.
Responsibilities
- Monitor performance of active campaigns and implement strategies for optimization
- Manage multiple client and partner relationships on a day to day basis
- Oversee client onboarding/API integration projects
- Work with internal resources to insure projects are done on time and correctly
- Assist in the planning, managing, and execution of PPC and display campaigns to drive traffic each day
- Provide insight into optimizing bids, dayparts, filters, etc. of the active media to ensure our goals are met and/or exceeded
- Conceive and oversee implementation of A/B tests both on our sites and within partners’ UIs
- Assist the EVP, Mortgage in exploring additional monetization paths and new demand generation verticals
Qualifications:
- 2-3 years of related work in digital marketing and media on the account and/or media side (lead gen / direct response experience a huge plus)
- Hands on experience required – must have decent knowledge of how digital direct response campaigns are implemented and managed on a daily basis
- Excellent written and verbal communication skills
- Strong quantitative and problem-solving skills and a knack for understanding multiple interacting metrics
- Attention to detail and ability to prioritize when faced with multiple tasks
- Strong working knowledge of Excel
- Adaptable and resourceful self-starter who can dive into a project without constant direction or oversight
- Knowledge of the online mortgage space a huge plus
Education:
- BS / BA Degree from a 4 year university in Marketing, Business, Economics, Mathematics, or Statistics preferred
Benefits:
- Annual salary and performance review
- Medical and dental benefits
- 401(K)
- Dynamic work environment and strong client portfolio
We connect customers with clients through engaging messaging and targeted media. For over 20 years we have produced outstanding results for our clients across a wide-range of industries, including: insurance, financial services, retail, entertainment, franchise, hospitality, industrial, CPG, restaurants, and manufacturing. We continue to build strong client relationships by utilizing digital advertising as a source of consistent, profitable revenue. Our advertising strategy uses powerful proprietary products and unique insight into consumer behavior to maximize sales. When our clients succeed, we succeed. ** Only resumes with a cover letter stating your interest and salary requirements will be considered.